Global warming and Greenpeace ads
Global warming action by Instituto Akatu. Miniatures of famous monuments were placed inside large aquariums scattered throughout the city, alerting for problems with global warming.
Advertising Agency: Leo Burnett, Brazil
Creative Director: Ruy Lindenberg
Art Director: Paulo Areas
Copywriter: Guilherme Facci
Published: January 2007
“If you and every other household in U.S. replaced just one roll of paper towels with 100% recycled ones, we could save 554,000 trees. Greenpeace”
Advertising School: Miami Ad School, Miami, USA
Copywriter: Jen Nagy
Art Director: Dave Brown
Instructor: Jamie Webb
Source: Ads of the world
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For a collection of Global Warming ads check out this post:
http://adsoftheworld.com/blog/ivan/2007/may/01/global_climate_change_awareness_advertising