Ads, prints and videos

Ogilvy’s Green Gold Prints

Yes, I want to protect the invaluable variety of life in the tropical rain forest.
Advertising Agency: Ogilvy, Frankfurt, Germany


Global warming and Greenpeace ads

Global warming action by Instituto Akatu. Miniatures of famous monuments were placed inside large aquariums scattered throughout the city, alerting for problems with global warming.
Advertising Agency: Leo Burnett, Brazil
Creative Director: Ruy Lindenberg
Art Director: Paulo Areas
Copywriter: Guilherme Facci
Published: January 2007

“If you and every other household in U.S. replaced just one roll of paper towels with 100% [...]


A battle with global warming is won…

In the times when global warming is the issue in every people’s mouth, with the help of their donors RAN frequently runs full page advertisements in national newspapers and magazines. The problem now is that we need solutions, awareness is no longer enough.
And RAN fights for solutions. And wins.
“Last Monday, the U.S. Supreme Court, in [...]


Mocked…reality

Most of the animal organizations strive to save animal species. On the other hand there also are animal activists who fight for their own cause.
This is a joke. Take it as it comes and laugh.
Wullf&Morgenthaler daily comic strip.


Save the Arctic National Wildlife Refuge

Defenders of Wildlife and Defenders of Wildlife Action Fund has created some special ads and acts to save the Arctic National Wildlife Refuge.
Year after year, Big Oil’s high-priced lobbyists push legislation to industrialize this national treasure. Isn’t it time that this special place got the lasting protection it deserves?
Go here to support legislation that would [...]


WWF Save trees, Save wildlife

A challenge is still a challenge, but WWF always finds original and distinctive ways to show how much they count in the environment’s needs. A trio of prints extremely suggestive to sustain their message: save trees, save wildlife

Agency: Ogilvy & Mather, Mumbai, India
Creative Directors: Piyush Pandey and Abhijit Avasthi
Art director: Fiona Dias
Copywriters: Abhijit Avasthi and [...]


Her majesty Mother Earth

Discovery strikes again. Beautifully put in a small trailer, the images of planet Earth are overwhelming. Goosebumps and shivers upon the back…

Well done, Discovery Channel.